Category Archives: Website Development

Let’s Talk About Website Conversion

A lot of small business owners know that they should pay attention to their web traffic and care about how many people visit their website because it can be a good way to assess your overall popularity and the quality of your content. What many business owners don’t realize is that the behavior of people on a¬†website and how they are converting may be even more important, especially for understanding the sales funnel and metrics¬†relating to your conversion rates. Here’s why. Continue reading