How to Get the Most Out of Your Marketing
Approved for: 1 ABO Credit, 1 NCLE Credit, 1 CPC Paraoptometric Credit & 1 COPE-PM Credit
Length: 60 Minutes
Owners and managers now have more choices than ever to market their businesses. From social media and online advertising with Google AdWords, Facebook, and Yelp, to community events and local publications, how can you be sure your marketing message is reaching the right people? When a patient is in the practice, is your staff properly trained on how to talk about specific promotions or events. This course highlights the fundamentals of effective marketing and provides industry-specific ideas and tools you can use to get the most out of your marketing.