The Seven Fundamentals of Merchandising
Approved for: 1 ABO Credit, 1 CPC Paraoptometric Credit & 1 COPE-PM Credit
Length: 60 Minutes
In this presentation, attendees will learn the seven techniques used to create effective retail merchandising displays. Attendees will see a variety of photographs demonstrating how to make strong, compelling merchandising statements because you never get a second chance to make a first impression! Optical displays need to be compelling and interesting, yet simple and concise to stop the eye of the consumer. This presentation will teach you how to accomplish this skill and implement it in your practice.